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A leading energy company in a net zero world

SSE is the only UK owned energy company in the UK, and is also the UK's largest provider of renewable energy.

The collage system is a new visual framework designed to illustrate and articulate SSE's journey of energy.

Layers within the collage system plot the beginnings of energy in nature, to the infrastructure and technology used to harness and amplify the sources of energy nature gifts us, to the human story – the people behind the scenes, working hard every day to deliver secure, green, home grown energy to homes and businesses across the UK and Ireland.

Overall, the brand story sets out a view of a broader energy ecosystem, where nature, energy and people are interconnected and interdependent.


Visual framework

Brand design 

Brand guidelines 

Brand management

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